Built for the Bite   •   Fish Attractants   •   Soft Plastics   •   Get Hit On!
Get Hit On! Fish Attractants • Soft Plastics
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Soft Plastics

Split tails, FFS jerk shads, ribbon worms and more.

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Fish Attractants

Wax, liquid scent and proven formulas for multiple species.

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Jigs & Hooks

Pro jigs, stinger hooks and tackle built for the bite.

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Gear & More

Kits, collections, apparel, hats and Lure Lipstick gear.

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Built For Forward-Facing Sonar

Meet The FFS Jerk Shad.

Designed for anglers who need a precise, natural presentation when fish are following on forward-facing sonar. The Lure Lipstick FFS Jerk Shad gives you another weapon when pressured fish need a reason to commit.

✓ Designed for FFS presentations
✓ Proven fish-catching profiles
✓ Lure Lipstick scent advantage
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Come See Us In Person

Sport Show Season

See the products, talk fishing, and meet Lure Lipstick in person at upcoming fishing and outdoor shows.

Ultimate Sport Show — Novi
Ultimate Sport Show — Pittsburgh
Wisconsin Fishing Expo — Madison
Ultimate Sport Show — Grand Rapids
Saginaw Fishing Show